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Birthing the Betty Luminous Reflector - American Cinematographer - October 2025
American Cinematopgrapher - October 2025 Tools of the Trade by Douglas Bankston Behold, the utilitarian and gloriously effective reflector, which in grip nomenclature is also known as a bounce. Its task is simple: to cast light into difficult spaces or onto subjects (that might also be difficult), or to cast a quality of light into spaces or onto subjects. Sometimes it is both. Fabrics, lamés, mirrors, foamcore, beadboard — really anything of any size that reflects light — ca
Oct 38 min read


Recently Featured on ICG Magazine - April 2025 - Sundance Issue
ICG Magazine - April 2025 - Sundance Issue Designed by a team that built custom solutions for NASA, the new Betty Luminous reflector raises the bar for human-flattering, full-spectrum lighting reflectors. “The Betty Luminous reflector projects a beautiful quality of light onto the skin tones in a very pleasing way,” says Local 600 Director of Photography Eric Koretz. With Fresnel-like directionality and a gentle Gaussian fall-off, it’s fully scalable. Featured article on page
Apr 281 min read
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